Data Privacy Policy for Big 5 Safaris

This data privacy policy explains how Big 5 Safaris, a company registered in the UK with the registration number 123456789 and with the registered address at 10 Safari Road, London, SW1 1AA, collects, uses and protects your personal data when you use our website, book our services or contact us. Our data controller is Fiona Etkin, who can be reached at fiona@big5safaris.co.uk or +44 (0) 7484 363286.

Collected Personal Data

We collect personal data from you when you:

- Visit our website and use cookies or similar technologies to enhance your user experience and monitor our website performance
- Fill in forms on our website or contact us by phone, email or social media to make enquiries, request information, provide feedback or make a complaint
- Book our services online, by phone or email and provide us with your name, contact details, payment information, travel preferences and any special requirements
- Participate in surveys, competitions, promotions or events that we organise or sponsor
- Subscribe to our newsletters, marketing communications or other online content that we offer

The personal data we collect may include:

- Your name, title, gender, date of birth and nationality
- Your contact details, such as email address, phone number, postal address and social media handles
- Your payment details, such as credit or debit card number, expiry date and security code
- Your travel details, such as passport number, visa information, flight details and accommodation preferences
- Your health information, such as medical conditions, allergies, dietary requirements and accessibility needs
- Your preferences, interests, opinions and feedback related to our services or website
- Your browsing history, IP address, device type, browser type and location data when you visit our website

Purpose of Collecting Data

We collect your personal data for the following purposes:

- To provide you with the services you have booked or requested from us, such as arranging your travel itinerary, confirming your bookings, issuing your tickets and vouchers, providing you with customer support and handling your complaints
- To communicate with you about your bookings, enquiries or requests and to send you service-related messages, such as booking confirmations, reminders, updates and alerts
- To process your payments and to prevent fraud or other illegal activities
- To improve our services and website by analysing your feedback, preferences and behaviour and by conducting market research and customer satisfaction surveys
- To personalise your user experience and to tailor our services and website to your needs and interests
- To send you newsletters, marketing communications or other online content that you have subscribed to or that we think may be of interest to you
- To comply with our legal obligations, such as tax reporting, accounting and auditing